As the “Official Tyre Partner” of the historic 1000 Miglia classic car rally in Italy since 2017, Vredestein brand – part of Apollo Tyres – will be alongside the 1000 Miglia until 2024 and take part also in other events such as the 1000 Miglia Warm Up USA, Coppa delle Alpi by 1000 Miglia and 1000 Miglia Green.
Vredestein’s premium products will be featured prominently at locations throughout the rallies and in all of the events’ online and offline marketing.
Taking part in the 2022 rally for the Vredestein team were four cars driven by automotive influencers and car enthusiasts. The teams consisted of Erwan de Nanteuil and Pierre Bonnet in a 1955 Triumph TR2 Sport; Elena Giaveri and Marvin Hörner driving a 1954 Fiat 1100 Pininfarina; Lara Newton and Bernard Moix in a 1955 Porsche 356 1500; and Ronny Groeneveld and Niels van Roij driving a 1952 Fiat 110 Berlina Mille Miglia.
Fitted to all of the Vredestein-branded cars during the rally were the Vredestein Sprint Classic limited edition “1000 Miglia” classic car tyres, of which only 500 are produced each year.
Benoit Rivallant, President and CEO of Apollo Tyres Europe said; “The 1000 Miglia is a highlight in any classic car enthusiasts’ calendar, and it is a big focus for our classic tyres team. Much like the Vredestein brand, the event is steeped in European heritage, and it offers a great platform to showcase our classic car product range – one of the largest available – alongside our modern tyres.”
More information about Vredestein Tyres at www.vredestein.it