Consorzio Franciacorta remains the Official Sparkling Wine of the 1000 Miglia 2023 and for the occasion added “an extra gear” to the partnership, participating for the first time in the Most beautiful race in the world and crossing Italy with a 1955 Fiat 1100 Tv Spider.
On the occasion of Bergamo Brescia Italian Capital of Culture 2023, the Franciacorta region warmly welcomed the Race. The convoy of classic cars drove along the shores of Lake Iseo (Sarnico – Iseo) and then through the towns of Provaglio d’Iseo, Passirano, Cazzago San Martino, Gussago and Cellatica.
Franciacorta was present at all the 1000 Miglia venues in Brescia in the days leading up to the start and finish. A now inseparable combination that characterised the most important moments of the event, testifying to the Partnership between the two brands. Two brands from Brescia, symbols of Made in Italy in the world, proud of the Italian tradition and competitiveness: these are Franciacorta and 1000 Miglia, with a “natural bond” rooted in the same territory where they were created.